Gao Hui (Caroline) MSc in International Publishing Management 2011

March 24th, 2011 by Frances_Sessford | Posted in Alumni | Comments Off on Gao Hui (Caroline) MSc in International Publishing Management 2011

My name is Gao Hui (Caroline), I graduated from the MSc in International Publishing Management subject in January 2011, and then came back to China to find a new job. When I started job hunting, I was full of power, and I could stay in front of my computer all day long, and send hundreds of CV to any publishing related company. I was excited at the very beginning, but after two weeks without receiving any interviews, I lost my confidence and decided to rewrite my CV and optimize it.

Then I got some job interviews, but no offer.

At the beginning of the fourth week of  job hunting, I start to visit some publishing companies with my CV, to introduce myself to the HR manager and some department managers. Finally, I got a position as a web editor in the digital publishing department of China Social Sciences Press.

The technological part of digital publishing is a brand new sector for me, but I’m very interested in digital publications, and also have passion for this rising area of the global publishing industry. Besides, I’ve learned a lot of cutting edge knowledge from the course at Stirling University. I will make effort in this career, and enjoy the happiness of this new adventure!

One-Stop (Faber Factory) Shop

March 24th, 2011 by Frances_Sessford | Posted in Blog | Comments Off on One-Stop (Faber Factory) Shop
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On Friday March 18, Will Atkinson, Simon Blacklock and Nigel Marsh from Faber and Faber made a presentation to Publishing Scotland members at PS’s offices in Edinburgh. The publisher was promoting the existence and services of Faber Factory, a digitisation and distribution service for smaller publishers.  Making the move into digital publishing is now an absolute necessity for all, publishers are being told, but this can be daunting, especially for the smaller publisher with few resources. It takes money, labour, time and consideration to decide to begin digitising titles; then when you finally have decided to do it there are still many things to think about – how many titles should you digitise, who should do it, when should it be done, how long will it take, how can you get them to market? Faber Factory takes the headache away with its one-stop service. As an independent publisher and founding member of the Independent Publishers Alliance, Faber aims to provide much more than just digital conversion. It understands the needs of publishers, the pressures on them, and how they operate. This empathy enables Faber to tailor the service to the needs of the individual publisher. Firstly, Faber can take files already in digital format or it can provide the initial conversion service. After that it will store and distribute the titles, collect receipts, provide detailed sales data and information, and manage contracts with retailers and aggregators. All of this comes at a cost, of course. But the need for publishers to have digital products is immediate and the processed involved will be a considerable burden for many small publishers if they decide to go it alone. So far about 50 publishers are convinced and have signed up for the Faber Factory service. Could you be next?!

Star Speakers at Stirling

March 20th, 2011 by prm | Posted in Blog | Comments Off on Star Speakers at Stirling

The Stirling International Centre for Publishing and Communication hosts regular visits from publishing professionals to complement its teaching programs and to give students real insights into the world of publishing. Recent star attractions have been Lynette Owen, rights director at Pearson; Willie Anderson of Wiley Blackwell; Jenny Brown, literary agent; and Marion Sinclair, CEO of Publishing Scotland. But we don’t just have famous names: publishing professionals from all areas of the business – editors, designers, printers, marketeers, distributors, writers and business managers – have come to speak to us and share their knowledge, wisdom and experience. We also encourage course alumni who have launched their own publishing careers to come back and speak, both to relate their experiences and to reflect on how the course has helped them in their work.

This semester’s list of speakers has been as interesting and exciting as previous ones. March came in like a lion, with a brilliant talk from Bob McDevitt of Hachette Scotland and an inspiring presentation from entrepreneur Kelly Wilson from LMK Publications. Later in the month we are looking forward to hearing from John Seaton, Canongate’s backlist and inventory manager on March 24; Malin Nauwerck, visiting PhD student from Sweden on April 7; Leah Gourley, editor at Perth-based publisher Prepress Projects on April 14; and Miriam Johnson, editor-at-large and founder of Jargon Media on April 21. The semester will be rounded off by Sarah Brear of the Copyright Licensing Agency on April 28.

Martin Jack, MLitt in Publishing Studies, 2009

March 20th, 2011 by prm | Posted in Alumni | Comments Off on Martin Jack, MLitt in Publishing Studies, 2009

Graduating from Stirling with an MLitt in Publishing Studies gave me the tools necessary to enter the publishing sector with confidence and capitalise on what will be your crafted ability. Under the auspices of staff who know the market thoroughly and who inspire you to face challenges head on, a Stirling Publishing Studies graduate is sure to leave with the right mix of practice and theory, ready to forge a successful career in the creative industries. You’re also guaranteed to enjoy the majestic setting of Scotland’s ancient capital and will be enthused by the experiences and diversity of your peers.

Martin is currently Higher Education Texts and eBook Sales Manager, Taylor and Francis (Asia Pacific)

Elaina O’Neill, MLitt in Publishing Studies, 2009

March 20th, 2011 by prm | Posted in Alumni | Comments Off on Elaina O’Neill, MLitt in Publishing Studies, 2009

Studying at Stirling gave me a solid foundation in all the elements I needed to succeed in my first job at a small publishing house: editing, design, production, sales and marketing and an understanding of the publishing process as a whole. The business elements of the course are invaluable and the method of working in groups for extended periods of time allowed me and my colleagues to experience working as part of a publishing team before we started our careers. Students were encouraged to learn outside of the course through work placements, peer to peer learning and discussion of major industry news in order to engage with the real world of publishing as opposed to just studying it.

Elaina O’Neill is currently Managing Editor at Little Island

Susana Sanchez, MLitt in Publishing Studies, 2009

March 14th, 2011 by prm | Posted in Alumni | Comments Off on Susana Sanchez, MLitt in Publishing Studies, 2009

The MLitt course at Stirling was my first approach to the publishing industry. I come from a creative background in Graphic Design so what I learned from this course has been essential not only for the understanding of the trade but also for setting new career goals. I learned how an exciting industry it is and found many more areas I wanted to be involved in apart from the design field. I specially enjoyed the publishing project and saw my classmates’ excitement for the challenge too.

The course was designed as a practical approach where projects and examples were meant to reproduce what working in a publisher is, and debating problems they were facing at the time. It was like training for the job.

I am very pleased with what I learned and how I learned it, even if it took a lot of effort and research on my behalf to keep up with the level. After this experience and the knowledge I gathered, I am pursuing a PhD in digital content, an interest that started when working on my dissertation.

The University campus and city of Stirling are beautiful and the atmosphere is great, which does not hurt when studying for your masters degree.

Farrah Yijia Chen, MSc in International Publishing Management, 2007

March 13th, 2011 by prm | Posted in Alumni | Comments Off on Farrah Yijia Chen, MSc in International Publishing Management, 2007

I always remember the first day when I entered Stirling. “Although the degree you will get is called an MSc in International Publishing Management (IPM), not MBA, it’s actually very much like a MBA, because we are training you in management.”

And thanks to this intensive one year training by Stirling, with another year’s working experience via the IPM program, I co-founded a media company after going back to China. Soon after, we brought in the world’s first technology magazine – MITs Technology Review. Now I’m also working in the ecommerce business, serving as Operational Director for, the no.1 fashion ecommerce company in China. No matter whether dealing with traditional media like Newsweek and the New York Times, or with new media like social networking sites and Twitter, I always find the knowledge and thinking prompted by Stirling’s program is very helpful to me.

Stirling has not only taught me about publishing, media and communications, but more a whole new perspective of looking at the business world.

Visit us at the London Book Fair

March 10th, 2011 by Claire_Squires | Posted in Blog | Comments Off on Visit us at the London Book Fair
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The Stirling Centre for International Publishing and Communication will be attending the London Book Fair from 11-13 April 2011. We will be attending as part of the Publishing Scotland stand, sharing space with publishers including Black & White Publishing, Floris Books and Saraband.

If you’d like to visit us at the Fair, please either drop by the stand (H350), or contact us in advance. Whether you’re a graduate of our courses and would like to tell us what you’re doing now, would like to talk to us about employment and internship opportunities for our students, or are interested in talking to us about publishing research, training and consultancy possibilities – we’d like to see you.

Are you a first time attendee at the Fair? Read some recommendations here.

Penguin Books at Stirling

March 6th, 2011 by Claire_Squires | Posted in Blog | Comments Off on Penguin Books at Stirling
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Students last week had the opportunity to get their hands on the University of Stirling Library’s Penguin Books collection as part of their Publishing, Literature and Society module (in the MLitt in Publishing Studies).

The Library has an impressive collection of Penguin Books, which were donated by Dr Angus Mitchell, formerly Chair of the University Court and an avid Penguin collector. From the very first set of 10 books from 1935, to some of the earliest Puffins, Penguin Classics, Penguin Specials and Pevsner’s Architectural Guides, and books on yoga, car maintenance and vegetarian cookery, the collection demonstrates just how diverse a publisher Penguin has been.

Further details on the Library’s Special Collections can be found here. The Library is currently holding an exhibition of ‘Treasures’, which can either be visited in person or via the Library’s flickr set. Frances Sessford, Teaching Fellow in the Stirling Centre for International Publishing and Communication, chose Penguin as her ‘Treasure’.