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Publishing Research Word Cloud

September 15th, 2013 | Posted in Blog | Comments Off on Publishing Research Word Cloud
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Last year’s students have just received the marks back for their dissertations – congratulations to one and all!

 

This year, we’ve taken the key words from each student’s dissertation and created a word cloud from them. It demonstrates some fascinating trends in contemporary publishing research. There’s a strong interest, of course, in the digital publishing environment, with HTML5, apps, user-generated content, and transmedia storytelling all featuring. Marketing and branding also feature heavily. Additionally, there is emphasis on particular sectors: children’s and crime, for example, as well as a focus on topics relating to our Scottish location (the UNESCO Cities of Literature; Gaelic publishing) and our international outreach (publishing in China and the United States).

 

The results are intriguing! We’ll do it again next year.