Student article in Publishing Research Quarterly

January 12th, 2013 | Posted in Blog | Comments Off on Student article in Publishing Research Quarterly
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Rachel Noorda (nee Chase) has recently published an article in leading international journal Publishing Research Quarterly.

Her article, ‘International Success: Selling Niche Titles Beyond the Prime Home Market’, is based on her MLitt in Publishing Studies dissertation, which she completed last year. Within a specifically Scottish context, but with relevance to small and niche publishers around the world, Rachel’s article assesses how niche titles can find global success. She uses examples drawn from her research with Scottish publishers including Edinburgh University Press, Floris, and Freight Books.

Rachel’s article is available from Publishing Research Quarterly (2012) 28: 359–36.