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e-books

Fanrong He, MLitt in Publishing Studies 2014-15

January 12th, 2015 by Fanrong He | Posted in Student Profiles | Comments Off on Fanrong He, MLitt in Publishing Studies 2014-15
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84040b69jw1eh7o7bl7nuj20l00vkgruHello, everyone, My name is Fanrong He and my English name is Amanda, I’m from China.  My undergraduate major was Publishing, and I choose to go on to study this major at the University of Stirling is because I’m really interested in the publishing industry. As we all know, publishing industry in many countries is facing a huge change, from traditional publishing to digital publishing. How to participate in this industry well is a question for many people, and this is the question which I’m interested in.

I like reading books and doing exercise when I’m alone. I prefer reading e-books than paper books. Thanks to an amazing development of technology,  e-books can suit modern life much better. I’m looking forward to gain knowledge about digital publishing and copyright. In my opinion, digital books will be the main stream in the feature while the physical books will still exist.

I have a strong emotions that force myself to do my best, I like the feeling that do very hard working on a certain issue, this makes me feel like I’m fulfilled by positive energy all the time.

 

Xiaolin Ma, MLitt in Publishing Studies 2013-14

November 26th, 2013 by Xiaolin Ma | Posted in Student Profiles | Comments Off on Xiaolin Ma, MLitt in Publishing Studies 2013-14
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Hello, everyone! My name is Lim.I am from China. I am so excited to study Publishing Studies in the University of Stirling. This is my first time to study abroad, and I am very glad to meet you here! My undergraduate major was journalism. But after I read a lot of books and magazines, I found that they were amazing products, so I decided to study how to produce and edit a book or magazine. I am so interested in the content, color, cover and the production  process of books or magazines. I really hope that such a wonderful book or magazine is produced by myself. So I really want to have a chance to know and study Publishing Studies.

Even though e-books are much more popular in recent years, I am still keen on paper books. Paper books are traditional format books, and only when I hold a paper book in my hand can I feel that I am reading a real and wonderful book. Through studying publishing in University of Stirling, I hope that I can do my best to attract more and more people to read paper books. And I also believe that paper books will not disappear.

As far as I know, the Stirling Centre for International Publishing and Communication is a leading institute in the field of Publishing among European universities. It provides a comprehensive and coherent approach to all aspects of publishing. I am convinced that I will obtain more and more information and knowledge in the University of Stirling.

‘An overwhelming bias to the physical book’ – John Seaton

April 7th, 2013 by Stefani Sloma | Posted in Blog | Comments Off on ‘An overwhelming bias to the physical book’ – John Seaton
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Every Thursday we here at the Stirling Centre for International Publishing and Communication are visited by a guest speaker, someone in some way associated with the publishing industry, who joins us for an afternoon lecture and chat. On 21 March we had a fascinating talk from John Seaton, the inventory manager at Canongate Books. John has been in publishing over 30 years, working at major publishers like Penguin and Simon and Schuster, and he’s been working with Canongate’s backlist for the past three years.

John began his talk by explaining the value of books, the fact that you can get so much for your money. John told us that he’d drunk the equivalent of FIVE books the night before at the pub! John’s career in publishing has been long and impressive, we found out as he detailed his involvement in such projects as the Faber Finds programme, an imprint of Faber that aims to find and make available many of the great classics and authors no longer in print. All of the books at Faber Finds are entirely Print On Demand, meaning they require no stock space. He went on to explain some of the challenges faced when working with a backlist. When he joined the team at Canongate he was asked to review the backlist and to revive the titles he found there. Some of the titles didn’t sell enough to warrant a standard reprint; these books, however, were perfect for short run printing. On the other hand, some books don’t flourish with this technique either, making them great for POD.  Because of his long standing career in backlist publishing, John told us that more often than not, he intuitively decides when it’s the right time to reprint and what kind of printing he should go with. While this might not seem like the safest way forward, John’s obviously proven to be successful with his decisions, and it just demonstrates that more experience makes for more knowledge.

John also spoke to us about his feelings towards e-books and their effect on the publishing industry, stating he wouldn’t speak much about e-books as he has a ‘bias towards print’. Despite saying this, John had a very optimistic point of view on the effects of e-books, saying that he didn’t feel that they would replace the physical book. He said he did feel that e-books were changing the physical book, but in a good way; the specifications for physical books are getting better, such as the choice and quality of the paper used for printing. While the physical book might change, it can’t change entirely. John said that the physical book is an excellent example of ‘sufficient technology’ that will see out our lifetimes, which tells you everything need to know really.

@StefaniSloma